Win Before You Fight!

How Sun Tzu’s Preparation Strategy Builds Unstoppable Businesses Why Most People ‘Fight’ Too Early In business and in life, most failures don’t happen because the enemy is strong. They happen because we enter the battlefield unprepared. Sun Tzu said: “Victorious warriors win first and then go to war.” This single sentence explains every failed marketing […]
Why Most People Lose Before They Even Start — Lessons from Sun Tzu & Liu Be

Most people think they fail because of lack of resources, lack of time, or lack of opportunity.But Sun Tzu said something deeper: “Victory is decided before the battle is fought.” In the Romance of the Three Kingdoms, we see this clearly in how Liu Bei, though often outnumbered and out-resourced, still managed to build one […]